Exercise 3: Pick the Data Points From the Questions

Instructions

Point out the data required to answer the questions below.

1. What’s our year-over-year % change of ecotourism visitorship in Costa Rica?
2. How long will the coffee shop's current inventory last before another order is needed?
3. Given our current conversion rate, how many more leads should be captured in order to hit my quota?

Solution

1. What’s our year-over-year % change of ecotourism visitorship in Costa Rica?

   • Year-over-year % change: You’ll need the visitorship of this year and the previous
   • ** Ecotourism visitorship**: You will need the visitorship numbers, specifically Ecotourism in Costa Rica

2. How long will the coffee shop's current inventory last before another order is needed?

   • Current inventory: We’ll need the current inventory level.
   • Consumption rate (or demand): We’ll need to know this in order to how quickly we’re working through our current coffee stock.
   • Lead time: We need to know this coupled with our consumption rate in order to know when to place another order before we run out of stock.

3. Given our current conversion rate, how many more leads should be captured in order to hit my quota?

   • Conversion rate: What is our current conversion rate and how is it calculated?
   • Quota: What is your sales quota?
   • Leads captured: What does it mean to capture a lead?